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Tuesday, November 9, 2010

Fashion Trucks

By Albert (Age 12.5, Canadian International School)

There are many ways to buy clothes like going to a mall, going to a market and buying stuff online. Now there is a new way to buy clothes, on a fashion truck. The fashion truck is a truck that sells clothes on it. In America, this idea has caught on very quickly, but I don't think it will work in Hong Kong because it is inefficient.

The first reason fashion trucks won't work in Hong Kong is that the United States is huge and you can sell clothes in many different places that don't have that store. However, Hong Kong is only one city and you can get from point A to point B very easily without much difficulty. There will be no need for selling clothes on a truck because it is so easy to get around Hong Kong. It doesn't matter if you live in New Territories or Central, it is very easy to get to the store you want to go to.

Second, there is very limited parking in Hong Kong, and Hong Kong has lots of traffic and people, so if you drive around Hong Kong in your truck selling clothes, you need to find a specific place. You can't just park in the middle of a street and start selling clothes. Even if you do find a place, Hong Kong has a lot of people so if you start somewhere in Stanley, and you are going to sell clothes in Central, there is the morning rush hour to worry about. If you are going to Kowloon and New Territories, you will need to go through the tunnels, which has so much traffic 24 hours a day. So, for the customer, it is easier to take the MTR to the store, rather than wait for hours for the truck to eventually come and then start buying.

Also, there are a lot more concerns than a store. You need to worry about how you can power your truck's lighting and air conditioning. You need to worry about the enormous gas fee, and you also need to worry about the staff fee, which is larger due to the fact that you need to pay the workers more because they are away from home a lot of the time. You may even need to worry about if the government allows you to sell clothes in a truck.

On the other hand, if you have a truck, it will be more accessible to people, and you have advertising for free. You also need to pay less because there is no rent, but it is a lot more efficient in the long term to rent a store and sell from there than to sell from a truck because the negatives outweigh the positives.

Overall, I think that selling clothes from a car in Hong Kong is not efficient and in the long run, if you rent a store, you will eventually earn more money than if you use a car.

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